Description

For the past nine months, I’ve been experimenting with it. Not in a lab - just me, using the same tools anyone can access. Midjourney to make images. ChatGPT to write words. Eventually I came up with the concept of a fake magazine, built entirely with AI systems. A way to both stretch the limits of these tools and challenge my own thinking around the concept.

Why?

Because I didn’t want to knock it without understanding it. And honestly, I was scared of what it might mean for me, for creativity, for all of us.

This isn’t me hanging up my camera. Far from it. I’m not switching sides or buying into some AI utopia. This is me exploring fear, consequences, what comes next and the capabilities of the systems. I’m not here to sell AI. To be frank, I don’t even like it. But I’ve learned how to use it, because it’s here, and it’s not like it’s going away. Whether or not we like it or not, it’s shaping everything around us.

The more I played with it, the more it pulled me in. AI doesn’t just ‘assist’, it can drag you into the process until you can’t tell where the machine stops and you start.

FAIK is about that blur. Creativity is shifting. Copyright is up in the air. AI companies are scraping creative work without credit or compensation. That’s what projects like the ‘Make It Fair’ campaign matters, pushing back before the idea of authorship disappears altogether.